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sábado, 27 de julho de 2013

The Disconnect Between CEOs and Marketers By dbalcom, July 23,...






The Disconnect Between CEOs and Marketers

By dbalcom, July 23, 2013, tec-canada.com


With the rise of social media, dig­i­tal mar­ket­ing and big data, it’s obvi­ous that mar­ket­ing is in the midst of a tran­si­tion. What is not clear how­ev­er is if CEOs or their mar­keters fully un …





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