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quinta-feira, 31 de outubro de 2013

Facebook’s Mobile Ad Revenue Is Now 49% of Its Ad Business...






Facebook’s Mobile Ad Revenue Is Now 49% of Its Ad Business | Digital - Advertising Age

Cotton Delo, cdelo@adage.com, adage.com


It was a good news-bad news quar­ter for Face­book.


First the good: Face­book’s ad busi­ness is fir­ing on all cylin­ders. The com­pa­ny hand­i­ly beat esti­mates on prof­it and rev­enue. Prices for it …





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Facebook’s Mobile Ad Revenue Is Now 49% of Its Ad Business...






Facebook’s Mobile Ad Revenue Is Now 49% of Its Ad Business | Digital - Advertising Age

Cotton Delo, cdelo@adage.com, adage.com


It was a good news-bad news quar­ter for Face­book.


First the good: Face­book’s ad busi­ness is fir­ing on all cylin­ders. The com­pa­ny hand­i­ly beat esti­mates on prof­it and rev­enue. Prices for it …





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Edenred, que integra a marca Ticket no Brasil, é reconhecida...






Edenred, que integra a marca Ticket no Brasil, é reconhecida pelo índice Dow Jones de Sustentabilidade

Redação, inteligemcia.com.br


O grupo Edenred, que integra as marcas Ticket e Accentiv´Mimética no Brasil, foi reconhecido em 2013 pelo Índice Dow Jones de Sustentabilidade (DJSI), na categoria comercial e serviços profissionais.O Índice avaliou o desempenho financeiro …





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quarta-feira, 30 de outubro de 2013

A Perspective on Time

A Perspective on Time:

Randy, coolinfographics.com


A Perspective on Time is an infographic that puts large time scales into perspective using a series of stacked bar charts. Starting with 24 hours, and building up to the life of the universe, each horizontal bar represents a new, larger time scale…





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quarta-feira, 23 de outubro de 2013

Success Stories Are Great — Failure Stories Are Even...






Success Stories Are Great — Failure Stories Are Even Better

Sonia Kapadia, forbes.com


Suc­cess­ful peo­ple are great sto­ry­tellers. They have per­fect­ed the art of per­sua­sion. They can frame strong argu­ments and voice them clear­ly and suc­cinct­ly. These sto­ry­tellers are often pros at shar­ing their suc­cess sto­ries. If yo…





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No Brasil, rotatividade de pessoal cresceu 82%

No Brasil, rotatividade de pessoal cresceu 82%:

Luísa Melo, de, abril.com.br


Segundo pesquisa da Robert Half, a rotatividade de pessoal aumentou em 82% das companhias no país, nos últimos três anos. No mundo todo, número foi de 38%


Motivos


No Brasil, os principais motivos que le …





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Salários de engenheiros de software — incluindo no …...






Salários de engenheiros de software — incluindo no … | Social Media

pinterest.com





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Seguradoras fazem aposta forte no microsseguro

Seguradoras fazem aposta forte no microsseguro:

valor.com.br


Seguradoras fazem aposta forte no microsseguro


Meta do mercado é atingir 100 milhões de pessoas





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6 Habits of True Strategic Thinkers BY Paul J. H. Schoemaker,...






6 Habits of True Strategic Thinkers

BY Paul J. H. Schoemaker, inc.com


LEAD


You’re the boss, but you still spend too much time on the day-to-day. Here’s how to become the strate­gic leader your com­pa­ny needs.


In the begin­ning, there was just you and your part­ners. You did every job. You coded, you met with…





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O valor da marca pessoal Amanda Higa, infobranding.com.br O...






O valor da marca pessoal

Amanda Higa, infobranding.com.br


O valor da marca pessoal


“Há uns dois anos, descobri que não era mais uma pessoa, mas uma marca”. Martha StewartOuvimos muito falar que as marcas são como pessoas, de que é possível personificá-las, estudar seu comportamento,…





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segunda-feira, 21 de outubro de 2013

How to Create a Winning Email Marketing Campaign Randy,...






How to Create a Winning Email Marketing Campaign

Randy, coolinfographics.com


How to Create a Winning Email Marketing Campaign


Originally intended for the election year, VerticalResponse has created an infographic on How to Create a Winning Email Marketing Campaign. With over three billion email accounts open worldwide…





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Design With Impact: A Guide to Webpage Anatomy Randy,...






Design With Impact: A Guide to Webpage Anatomy

Randy, coolinfographics.com


Design With Impact: A Guide to Webpage Anatomy


Find out all the tips on how to design an impactful webpage with the Graphitas’ infogaphic, Design With Impact: A Guide to Webpage Anatomy. See what you can and can’t live without on your webpage wi…





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Blackhawk Network to Acquire Intelispend Prepaid Solutions

Blackhawk Network to Acquire Intelispend Prepaid Solutions:

Payments News Editor, paymentsnews.com


Blackhawk Network to Acquire Intelispend Prepaid Solutions


Blackhawk Network has announced that it has entered into a definitive agreement to acquire InteliSpend Prepaid Solutions, a provider in the corporate incentives and consumer promotions…





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Does Bigger Data Lead to Better Decisions?

Does Bigger Data Lead to Better Decisions?:

Theos Evgeniou, hbr.org


Many scholars, from decision scientists to organizational theorists, have addressed this question from different perspectives, and the answer, as for most complex questions, is “it depends.” Big Data can lead to Big Mistakes. After all, the financ…





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A Website Design Process Randy, coolinfographics.com A Website...






A Website Design Process

Randy, coolinfographics.com


A Website Design Process


A Website Designed is a process explanation infographic, created by John Furness of Simple Square, highlights the phases of creating a website for a designer and the client. A Website Designed is an infographic of the…





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The Ecosystem of Linkedin Randy, coolinfographics.com The...






The Ecosystem of Linkedin

Randy, coolinfographics.com


The Ecosystem of Linkedin


LinkedIn has reached over 200 million members worldwide, making it the world’s largest professional network. The Ecosystem of LinkedIn infographic from Dynamic Search explains why LinkedIn is a must have tool for…





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10 Must-Dos for Successful B2B Lead Generation Doodlekit Free...






10 Must-Dos for Successful B2B Lead Generation

Doodlekit Free Website Builder, savvyb2bmarketing.com


We are pleased to present this guest post by Clare Moor­house, Search Man­ag­er for Tor­pe­do Group in the UK, named one of the top B2B mar­comms agen­cies in 2012. Read on for ways you can set your­s





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Insights into the Latest Research: B2B Content Marketing and...






Insights into the Latest Research: B2B Content Marketing and Consumption

Doodlekit Free Website Builder, savvyb2bmarketing.com


If you’re like me and love get­ting your hands on the lat­est research into B2B con­tent mar­ket­ing, you should check out these three reports:


B2B Con­tent Mar­ket­ing Trends 2012– pro­duced by Hol­ge …





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Social Selling Impact - Aberdeen Report 2013 LinkedIn Sales...






Social Selling Impact - Aberdeen Report 2013

LinkedIn Sales Solutions, slideshare.net


New Aberdeen research on Social Sell­ing reveals a num­ber of best prac­tices that con­tem­po­rary pro­fes­sion­al sales orga­ni­za­tions are using to grow their B2B suc­cess.





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domingo, 20 de outubro de 2013

A2Z Payment






A2Z Payment





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UpDate






UpDate





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APP Guide






APP Guide





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Marketing tips






Marketing tips





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Expense Management






Expense Management





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War and Nations History






War and Nations History





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Goople






Goople





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Goople






Goople





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M2M Generation






M2M Generation





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B2B Tips Check out my Flipboard magazine, B2B Tips...






B2B Tips



Check out my Flipboard magazine, B2B Tips http://flip.it/HkroA




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Start Up Success Check out my Flipboard magazine, Start Up...






Start Up Success



Check out my Flipboard magazine, Start Up Success http://flip.it/PJGsB




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segunda-feira, 14 de outubro de 2013

How Starbucks Went Digital— And Why You Should, Too...






How Starbucks Went Digital— And Why You Should, Too (Infographic)

Kate Taylor, entrepreneur.com


As other companies struggle to adjust to an increasingly digital world, Starbucks stands out as a success story. A stunning 94 percent of all Facebook users are either a Starbucks fan or friends with one, according to digital-technology firm…





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Marketing Influence Versus Marketing Strategy Vala Afshar,...






Marketing Influence Versus Marketing Strategy

Vala Afshar, huffingtonpost.com


I recent­ly had the great plea­sure of speak­ing with two of the best and bright­est enter­prise thought lead­ers, and mem­bers of the Gill­mor Gang, about mar­ket­ing influ­ence. Salesforce.com’s exec­u­tives Steve Gill­mor, Head of Tech­ni­cal…





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PayPal Expands “Real World” Presence Via Integration With iPad...






PayPal Expands “Real World” Presence Via Integration With iPad Point-of-Sale Maker Revel Systems

Sarah Perez, techcrunch.com


Pay­Pal has today scored anoth­er deal to bring its tech­nol­o­gy to more point-of-sale plat­forms via an inte­gra­tion with iPad POS solu­tion provider, Revel Sys­tems, a com­pa­ny whose busi­ness has grown by 400% year-over year and now includes…





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Google pode oferecer recompensa para saber o que você faz no celular

Google pode oferecer recompensa para saber o que você faz no celular:

uol.com.br


O Google quer começar a entender melhor o que seus usuários fazem com seus smartphones e, principalmente, como utilizam os apps. Para isso, está desenvolvendo um recurso chamado internamente de “Mobile Meter”, que monitora a atividade das pessoas …





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StartUp Health’s newest class of digital health companies:...






StartUp Health’s newest class of digital health companies: genomics, mobile health, sensors

Ki Mae Heussner, gigaom.com


Start­Up Health, a New York-based entre­pre­neur­ship pro­gram for dig­i­tal health star­tups, is debut­ing its newest class. On Mon­day, the pro­gram announced that it had accept­ed 14 com­pa­nies to its three-year acad­e­my, bring­ing the total…





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Foursquare Opens Up Its Self-Serve Ad Platform Peter Kafka,...






Foursquare Opens Up Its Self-Serve Ad Platform

Peter Kafka, allthingsd.com


If you want to be a big Web/mobile com­pa­ny that makes money sell­ing adver­tis­ing, then even­tu­al­ly you need to give small adver­tis­ers the abil­i­ty to buy ads from you with­out talk­ing to anoth­er human.


Face­book built this kind of…





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terça-feira, 8 de outubro de 2013

Amazon lança serviço de pagamento para concorrer com PayPal

Amazon lança serviço de pagamento para concorrer com PayPal:

O GLOBO, globo.com


SEATTLE – A Amazon lançou nesta terça-feira uma plataforma de pagamento para concorrer com o PayPal. Chamada “Login and Pay”, ela permite lojas virtuais ofereçam aos seus consumidores a possibilidade de pagar utilizando as informações cadastradas …





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E-mail do Yahoo! ganha 1TB de espaço

E-mail do Yahoo! ganha 1TB de espaço:

O GLOBO, globo.com


SUNNYVALE, Califórnia – O serviço do e-mail do Yahoo! completa 16 anos nesta terça-feira e, para marcar a data, a companhia remodelou o visual da ferramenta e liberou 1 terabyte (TB) de espaço para todos os usuários. Sob comando da ex-Google Maris…





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How Steve Jobs learned the importance of design Mike Wehner,...






How Steve Jobs learned the importance of design

Mike Wehner, tuaw.com


Fast Company has published an extremely interesting preview of Harmut Esslinger’s new book on the early years of Apple, in which he sheds light on some of his first dealings with a young Steve Jobs. Esslinger first joined up with Apple in the earl…





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5 Myths Of Leadership Ekaterina Walter, forbes.com When it comes...






5 Myths Of Leadership

Ekaterina Walter, forbes.com


When it comes to lead­er­ship there is no one size fits all. Every leader has his/her own per­son­al­i­ty, style, and approach to lead­ing teams. That said, there are lead­er­ship truths and myths that seem to sur­face time and again when I talk t…





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10 Qualities Of A Successful Product Kevin Harrington,...






10 Qualities Of A Successful Product

Kevin Harrington, forbes.com


New prod­ucts flood the mar­ket daily. You can’t help but turn on late-night TV and be con­front­ed by one infomer­cial after anoth­er as you click through the chan­nels.


Amer­i­ca’s entre­pre­neurs are rolling out new ideas and new…





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The Qualities and Skills a Commission-Based Job Requires Kevin...






The Qualities and Skills a Commission-Based Job Requires

Kevin Harrington, forbes.com





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The Difference Between Value-Creating Corporate Giving And...






The Difference Between Value-Creating Corporate Giving And Counter-Productive Distractions

George Bradt, forbes.com


Not all cor­po­rate giv­ing is good. Some is just plain SAD. Let’s unpack that.


Hap­pi­ness is good. Actu­al­ly, as we describe in our new book, First-Time Leader (request an exec­u­tive sum­ma­ry), hap­pi­ness is three goods: good for oth­ers,…





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segunda-feira, 7 de outubro de 2013

James Flynn: Why our IQ levels are higher than our grandparents' | Video on TED.com





It’s called the “Flynn effect” — the fact that each generation scores higher on an IQ test than the generation before it. Are we actually getting smarter, or just thinking differently? In this fast-paced spin through the cognitive history of the 20th century, moral philosopher James Flynn suggests that changes in the way we think have had surprising (and not always positive) consequences.



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Why do the French tolerate such high taxes?





THE French are steeling themselves for yet more tax increases when the finance minister, Pierre Moscovici, unveils the 2014 budget on September 25th. The government is planning an extra €3 billion ($4 billion) of taxes next year, which will push up the overall tax take in the economy to 46.



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How was the AIDS epidemic reversed?









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Stuart Firestein: The pursuit of ignorance | Video on TED.com





What does real scientific work look like? As neuroscientist Stuart Firestein jokes: It looks a lot less like the scientific method and a lot more like “farting around … in the dark.” In this witty talk, Firestein gets to the heart of science as it is really practiced and suggests that we should value what we don’t know — or “high-quality ignorance” — just as much as what we know.



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Malcolm Gladwell: The unheard story of David and Goliath | Video on TED.com





It’s a classic underdog tale: David, a young shepherd armed only with a sling, beats Goliath, the mighty warrior. The story has transcended its biblical origins to become a common shorthand for unlikely victory. But, asks Malcolm Gladwell, is that really what the David and Goliath story is about?



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Jason Pontin: Can technology solve our big problems? | Video on TED.com





In 1969, Buzz Aldrin’s historical step onto the moon leapt mankind into an era of technological possibility. The awesome power of technology was to be used to solve all of our big problems. Fast forward to present day, and what’s happened? Are mobile apps all we have to show for ourselves? Journalist Jason Pontin looks closely at the challenges we face to using technology effectively … for problems that really matter.



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sábado, 5 de outubro de 2013

Top 10 Trends in Truck Fleet Management

Top 10 Trends in Truck Fleet Management:

by Mike Antich - Also by this author, worktruckonline.com


What are the top trends fac­ing light- and medium-duty truck fleets? Work Truck assem­bled a panel of 13 truck experts and asked them their thoughts. Here’s what they told us:


1.Managing Fuel Spend


As t …





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Analyzing Fleet Fuel Cards

Analyzing Fleet Fuel Cards:

Lauren Fletcher, automotive-fleet.com


Making the decision to utilize a fuel card goes beyond simply selecting a provider. A fleet manager must determine that a fleet card is needed. Once that decision has been made, you need to analyze the fuel card providers and select the program or…





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25 Ways to Be More Creative

25 Ways to Be More Creative:

BY Christina DesMarais, inc.com


You might think of cre­ativ­i­ty as some­thing clever mar­keters or copy­writ­ers whip out when they need to come up with a com­pelling ad, or a per­son­al trait only cer­tain peo­ple, such as suc­cess­ful ser­i­al entre­pre­neurs or bril­liant…





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sexta-feira, 4 de outubro de 2013

Wireless Technology and the Connected Car

Wireless Technology and the Connected Car:

tmcnet.com


One of the great, wide-open frontiers for cellular companies is the automotive market, and wireless players are pursuing it aggressively.





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60 Second Solutions

60 Second Solutions:

youtube.com





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25 Ways to Be More Creative

25 Ways to Be More Creative:

BY Christina DesMarais, inc.com


You might think of cre­ativ­i­ty as some­thing clever mar­keters or copy­writ­ers whip out when they need to come up with a com­pelling ad, or a per­son­al trait only cer­tain peo­ple, such as suc­cess­ful ser­i­al entre­pre­neurs or bril­liant…





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Beware the Cannibal In Your Product Line Steve Landis,...






Beware the Cannibal In Your Product Line

Steve Landis, hbr.org


Kantar Worldpanel predicts that 75% of growth for consumer products companies in the next decade will come through new product development. And yet, more than half of senior executives declare themselves unsatisfied with the financial returns of…





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Innovation Isn’t Just About New Products

Innovation Isn’t Just About New Products:

Vijay Govindarajan and Jatin Desai, hbr.org


The innovation mindset isn’t just about product innovation.


Some organizations have focused on product innovation for so long they don’t know how to innovate in any other areas. For example, in 2010, Microsoft —one of the world’s best product…





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You Can Win Without Differentiation

You Can Win Without Differentiation:

Freek Vermeulen, hbr.org


For decades, strategy gurus have been telling firms to differentiate. From Michael Porter to Costas Markides and through the Blue Oceans of Kim and Mauborgne, strategy scholars have been urging executives to distinguish their firm’s offerings and…





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Timeline Photosfacebook.com Já con­hece nosso per­fil no...






Timeline Photos

facebook.com


Já con­hece nosso per­fil no Twit­ter? É o local certo para saber tudo sobre gestão de pes­soas, negócios, empreende­doris­mo, sus­tentabil­i­dade e muito mais. Acesse, cola­bore, par­ticipe, siga-nos …





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Further Thoughts On Why BlackBerry’s Failure Could Be Your...






Further Thoughts On Why BlackBerry’s Failure Could Be Your Failure Too

Haydn Shaughnessy, forbes.com


It’s a year and a half now since I offered the view that RIM, the name we used to give to Black­Ber­ry, was a bust­ed flush in part because its new strat­e­gy was too nar­row. Over the months that fol­lowed, the new CEO Thorsten Heins, made a real…





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Apple Spent Over $150 Million To Create The Original iPhone Jay...






Apple Spent Over $150 Million To Create The Original iPhone

Jay Yarow, businessinsider.com


Fred Vogel­stein has a must read story on the cre­ation of the iPhone in the New York Times Mag­a­zine.


It’s chock full of great lit­tle details, and you absolute­ly should read it. Here’s one of many lit­tle nuggets from the story.


Accord­ing…





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A Breakdown of Twitter’s 200+ Million Users (Comic) Nitrozac and...






A Breakdown of Twitter’s 200+ Million Users (Comic)

Nitrozac and Snaggy, allthingsd.com





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