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terça-feira, 8 de outubro de 2013

The Difference Between Value-Creating Corporate Giving And...






The Difference Between Value-Creating Corporate Giving And Counter-Productive Distractions

George Bradt, forbes.com


Not all cor­po­rate giv­ing is good. Some is just plain SAD. Let’s unpack that.


Hap­pi­ness is good. Actu­al­ly, as we describe in our new book, First-Time Leader (request an exec­u­tive sum­ma­ry), hap­pi­ness is three goods: good for oth­ers,…





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