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quarta-feira, 24 de julho de 2013

Use Customer Cash to Finance Your Start-Up by John Mullins,...






Use Customer Cash to Finance Your Start-Up

by John Mullins, hbr.org


Airbnb is one of the most celebrated start-ups of the past decade, and its creation story is well-known: In 2007 two design school graduates dusted off some air mattresses and rented out space in their San Francisco apartment to conference attende…





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Chromecast vs. AirPlay: how do they compare? By Chris Welch,...






Chromecast vs. AirPlay: how do they compare?

By Chris Welch, theverge.com


Can Google finally take on one of Apple’s best features?


Google’s new Chrome­cast HDMI stick is a lot of things: it’s a sim­ple new way to bring inter­net video to your liv­ing room after the com­pa­ny stum­bled with Google TV, it’s a new plat­f…





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Good Companies Are Storytellers. Great Companies Are...






Good Companies Are Storytellers. Great Companies Are Storydoers

Ty Montague, hbr.org


Discussions about story and storytelling are pretty fashionable in marketing circles. I have ambivalent feelings about this. On the one hand, as a lifelong advocate for the power of story in business, I find this very encouraging. For all companie…





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