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domingo, 4 de agosto de 2013

The Top 10 Content Marketing Strategy Lessons from the Last 15...






The Top 10 Content Marketing Strategy Lessons from the Last 15 Years

Joe Pulizzi, contentmarketinginstitute.com


I first started to dabble with content marketing in 1998. At that time, I worked in the internal communications department for an insurance company. Our goal was to get the employees to use our internal processing and database services, rather tha…





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IBM, Sprint Velocity drive Connected Car into Future

IBM, Sprint Velocity drive Connected Car into Future:

M2M MAGAZINE, machinetomachinemagazine.com


Sprint Adopts IBM MobileFirst to Enable Automotive Manufacturers to Deliver Customized In-Vehicle Driver Services.SAN FRANCISCO, July 10, 2013 /PRNewswire/ – MobileBeat 2013 – IBM (NYSE: IBM) announced today that Sprint (NY SE: S) is…





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Latest M2M Report: Global Wireless M2M Market

Latest M2M Report: Global Wireless M2M Market:

M2M MAGAZINE, machinetomachinemagazine.com


DUBLIN–(BUSINESS WIRE)–Research and Markets has announced the addition of the “The Global Wireless M2M Market” report to their offering.This report presents an in-depth assessment of the global wireless M2M market. In addition to covering t…





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Global Automotive Infotainment Tech Market 2023

Global Automotive Infotainment Tech Market 2023:

M2M MAGAZINE, machinetomachinemagazine.com


Global Automotive Infotainment Technologies Market 2013-2023Report DetailsThe infotainment technologies market encompasses information and audio visual entertainment systems for the purpose of navigation, safety, security,…





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SK Telecom, Samsung, Kia partner on connected car M2M MAGAZINE,...






SK Telecom, Samsung, Kia partner on connected car

M2M MAGAZINE, machinetomachinemagazine.com


Kia Motors Wednesday formed a strategic partnership with Samsung Electronics, SK Telecom and UDtech to use m2m, information and communication technology for its vehicles and offer a so-called “smart car” services.“We expect the partnership will…





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M2M Adoption is Crucial for Businessm2mevolution.com The...






M2M Adoption is Crucial for Business

m2mevolution.com


The Inter­net of Things isn’t just a cool con­cept, it’s essen­tial for busi­ness­es. At least that’s what a new sur­vey out of the U.K. con­duct­ed by Voda­fone is say­ing. Accord­ing to the London-b …





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Machine to Machine Market to Grow 32.4 Percent CAGR in Five Years

Machine to Machine Market to Grow 32.4 Percent CAGR in Five Years:

tmcnet.com


Machine to machine (M2M) technology is increasingly being used in communications, automotive and utility segments. It uses a device that can capture an event such as temperature, power consumption, location and more with the help of communications…





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Internet of Things, M2M Combined Communications Market Likely to Total $290B by 2017: Report

Internet of Things, M2M Combined Communications Market Likely to Total $290B by 2017: Report:

tmcnet.com


The combined Internet of Things (IoT) and machine-to-machine (M2M) communications market has been predicted to total $290 billion by 2017.





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M2M Technology Put to Use Protecting Valuable...






M2M Technology Put to Use Protecting Valuable Assets

m2mevolution.com


When most of us buy new tech­nol­o­gy, one of the things we’re most care­ful about, besides not drop­ping it, is not los­ing it. But what if you could buy new tech­nol­o­gy cre­at­ed for the express p …





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Financial Inclusion for 350 Million People Around the Globe Ann...






Financial Inclusion for 350 Million People Around the Globe

Ann Cairns, mastercard.com


Looking at our Q2 Earnings I’m pleased that our company did well this past quarter. But I’m equally pleased that we are doing good – by enabling financial inclusion for millions of people in developing economies. For the very…





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Summer Interns: No More Cash, Not Even Cards, it’s Mobile...






Summer Interns: No More Cash, Not Even Cards, it’s Mobile Time!

Sharon Phoon, mastercard.com


Why should “cash always be king”? And our bulky wallets unwittingly reshaped by the many plastic cards that each of us have?For this week’s #MCIntern Photo Challenge, we were asked “How are we part of the cashless generation?” The summer…





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First NFC-enabled iPhone prepaid mobile wallet launches in Europe

First NFC-enabled iPhone prepaid mobile wallet launches in Europe:

mobilepaymentstoday.com


Kalixa Group, DeviceFidelity and MasterCard announced the U.K. launch of the NFC moneto prepaid wallet, according to a release. The wallet enables NFC functionality on an iPhone, allowing users to …

Read more…





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Lemon mobile wallet launches Lemon Network for merchants

Lemon mobile wallet launches Lemon Network for merchants:

mobilepaymentstoday.com


Working to create a viable mobile payments ecosystem, mobile wallet startup Lemon has started the Lemon Network, according to VentureBeat.com. Merchants can join the network through a free software …

Read more…





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Mobile is the new table stakes for banks

Mobile is the new table stakes for banks:

jnargundkar@cilutions.com ( ), mobilepaymentstoday.com


By Robin Arnfield Contributing Writer As smartphone and tablet use accelerate in the United States, consumer expectations are growing as well. Banking customers, for example, now expect their …

Read more…





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Why the future of marketing lies in mobile payments

Why the future of marketing lies in mobile payments:

Henry Helgeson, mobilepaymentstoday.com


Marketing and payments might seem like strange bedfellows to the average retailer, but in fact, they are converging rapidly to bring more value to consumers and merchants alike. Here are 10 reasons …

Read more…





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Visa and MasterCard Support Common Solutions to Enable U.S. EMV Chip Debit Routing

Visa and MasterCard Support Common Solutions to Enable U.S. EMV Chip Debit Routing:

Payments News Editor, paymentsnews.com


In a press release this morning, Visa Inc. and MasterCard announced “an agreement to license their respective common U.S. debit solutions to each other to meet the industry need for a streamlined approach to route U.S. chip debit transactions over…





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Isis Announces National Rollout of NFC-based Mobile Payments

Isis Announces National Rollout of NFC-based Mobile Payments:

Payments News Editor, paymentsnews.com


Isis, the mobile commerce joint venture created by AT&T Mobility, T-Mobile US Inc. and Verizon Wireless, has announced plans to roll out the Isis Mobile Wallet nationwide later this year, following what it described as successful pilots in Austin,…





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US Merchants Win Victory in Debit Card Interchange Litigation

US Merchants Win Victory in Debit Card Interchange Litigation:

Payments News Editor, paymentsnews.com


Earlier today, U.S. District Judge Richard Leon ruled on litigation brought in November 2011 by a group of merchants against the Board of Governors of the Federal Reserve System ("NACS v. Board of Governors of the Federal Reserve System") that sou…





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PULSE to Deploy Paydiant's Cloud-based Mobile Payment Solution

PULSE to Deploy Paydiant's Cloud-based Mobile Payment Solution:

Payments News Editor, paymentsnews.com


PULSE and Paydiant have announced they are working together to “provide an easy-to-use mobile commerce solution for PULSE participants. The Paydiant solution will enable PULSE financial institution and merchant partners to quickly deploy contactle…





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Foursquare’s Tips Growing Faster Than Yelp’s...






Foursquare’s Tips Growing Faster Than Yelp’s Reviews

By: Austin Carr, fastcompany.com


Foursquare is more than just check-ins. Its mobile-centric tips are becoming one of the startup’s most valuable assets.


Foursquare, the location-based ser­vice, might be most known for its check-ins. But as its Explore search and dis­cov­ery eng…





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What Does Post-Bureaucratic Leadership Look Like?

What Does Post-Bureaucratic Leadership Look Like?:

Polly LaBarre, hbr.org


Remember that classic New Yorker cartoon with Rover sitting in front of a computer? The caption read, “On the Internet, no one knows you’re a dog." Well, on the web, no one knows you’re a senior vice president either. That’s why every leader is go…





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Top 10 Strategic Technology Trends For 2013 Tristan Louis,...






Top 10 Strategic Technology Trends For 2013

Tristan Louis, forbes.com





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